what is the meant by ‘ Business environment ’? state any three points of its importance .?
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- Business Environment: It means the such total of all individuals, institutions and other forces that are outside the control of business enterprise but that may affect its performance. Importance: (i) It helps to identify opportunities and getting the first mover advantage instead of losing them to the competitors.
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Meaning of Business Environment:
- The word 'business environment' indicates the aggregate total of all people, organisations and other forces that are outside the power of industry but that may affect its production.
- The term business environment means the sum total of all individuals, institutions and other forces that are outside the control of a business enterprise but that may effect its performance.
- • The economic, social, political, technological and other forces, which operate outside a.
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