Question

what is the objective of marketing management project class 11 and

12 ​

Answer 1

Answer:

The basic or fundamental objective of marketing management is to maximise consumer satisfaction; and maximising enterprise profitability through maximising consumer satisfaction. The twin aspects of this fundamental objective seek to reconcile the objectives of consumers with those of the organisation.

Answer 2

Answer:

The chief objective of the project is to have real insight in the world of marketing. By experiencing marketing management while creating the project we shall get a better understanding about marketing management and how it actually works in real life aspects.