What is the problems before.The marketing managers after liberalisation?
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Marketing management means management of all the activities related to marketing or in other words we can say, it refers to planning, organizing, directing and controlling the activities which result in exchange of goods and services.The situation of reducing the demand was very common before 1990 (before liberalisation and privatisation). Now the main motive of marketing manager is to manage the demand effectively. Now the main motive of marketing manager is to manage the demand effectively
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