What is the theme of the 2019 IAA World Congress?
A.Brand Dharma
B.Brand Fashion
C.Brand Innovation
D.Brand Evaluation
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A.brand dharma is the answer
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Answer:
The theme of the 2019 IAA World Congress is Brand Dharma.
Explanation:
It was the 44th edition of the International Advertising Association( IAA ) World Congress 2019 at the Grand Hyatt Lulu International Convention Centre in Kochi held in the month of February.
The theme was ‘Brand Dharma’ which meant enlightening the delegates about the basic principles to be followed by a brand in order to connect with its customers and society.
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