What is Trickle Down Effect?
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Explanation:
The trickle-down effect is a model of product adoption in marketing that affects many consumer goods and services.
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The trickle-down effect is basically a marketing model depicting product adoption process.
Explanation:
This model studies the consumer behavior that flows in a vertical integration from the upper classes to the lower classes.
All the social classes are influenced by its immediate higher class.
Most of the fashion trends are studied through the trickle-down effect model.
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