Question

What is value creation in negotiation and why it is critical for oranization success

Answer 1

Hey mate!

I am here with your answer!

Value is created (or the "pie is enlarged") in negotiations through the cooperative process of integrative or interest-based bargaining. Creating value makes it more likely that both sides will get something they want out of the negotiation. This type of mutually-beneficial outcome is called a "win-win" solution.

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