Question

What is web usage mining ?

Answer 1

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Web Usage Mining is the application of data mining techniques to discover interesting usage patterns from Web data in order to understand and better serve the needs of Web-based applications. Usage data captures the identity or origin of Web users along with their browsing behavior at a Web site.

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Answer 2

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➡️ The process of extracting useful usage patterns from the Web data. Learn more in: The State of the Art in Web Mining

➡️As a sub-field of data mining, Web usage mining focuses specifically on finding patterns relating to users of a Web based system: who they are, what they tend to do, etc. In contrast, other types of Web data mining (e.g., Web text mining) might focus on finding patterns in the content itself. Web usage mining relies on data captured behind the scene in server logs and databases. Learn more in: Mining User Activity Data In Higher Education Open Systems: Trends, Challenges, and Possibilities.

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