Question

What isoutdoor and transit media advertising?

Answer 1

Where do you advertise when you want
to reach everybody? Transit advertising--
placement of print ads on buses and other
vehicles and in bus shelters and train
stations--is an important medium for
reaching an audience of all ages,
backgrounds and incomes. You are not
just addressing riders with these "moving
billboards." You are reaching families
and professionals in their vehicles,
students shopping or right on campus,
and tourists finding their way around
town.
Why Use Transit Advertising?
You can't zap it.
You can't ignore it.
It can't be turned off like
television.
It reaches drivers and passengers
no matter what radio stations
they're listening to.
The large, colorful, innovative
designs demand attention.
You have exclusivity in your
space.
It delivers a varied audience.
It offers flexibility of ad size and
location.