What the meaning of strategic piggybacking?
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Coined by Nielsen, the term “strategic piggybacking” refers to the development of a new activity—for the not-for-profit organization—that would generate the funds needs to make up the defence between revenues and expenses.
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- Strategic piggybacking is a self-subsidization strategy for nonprofit institutions. ... Following the method ofstrategic piggybacking, an organization should acquire or develop a business that is new for the institution and that may be unrelated to the institution's primary mission...
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