what was the role of mass media in chipko movement?
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◆ The media may have played a key role in building up Chipko, but today it is subjected to widespread contribution in Uttarakhand. Says Bist, "Looking back, a major reason for the failure of Chipko was the role the media played. They made it an international movement, but how many newspapers bothered to send reporters to villages in the interior Uttarakhand? They reported on hearsay because they never talked to us."
◆ What this means is that a movement that could have given the world its most powerful green party with village self-governance at its heart, fell apart. It inspired a generation of young Indians to considere environment a critical concern, but many of the young of Uttarakhand who came to join it in the 1970s feel empty today.
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◆ The media may have played a key role in building up Chipko, but today it is subjected to widespread contribution in Uttarakhand. Says Bist, "Looking back, a major reason for the failure of Chipko was the role the media played. They made it an international movement, but how many newspapers bothered to send reporters to villages in the interior Uttarakhand? They reported on hearsay because they never talked to us."
◆ What this means is that a movement that could have given the world its most powerful green party with village self-governance at its heart, fell apart. It inspired a generation of young Indians to considere environment a critical concern, but many of the young of Uttarakhand who came to join it in the 1970s feel empty today.
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