When price of a good is Rs. 7 per unit a consumer buys 12 units. When price falls to
Rs. 6 per Unit he spends Rs. 72 on the goods. Calculate price elasticity of demand by
using the percentage method.
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The price elasticity of demand in this case is 0.
Explanation:
The formula of price elasticity of demand=
Now,Percentage change in quantity demanded=
Observe that the original quantity demanded before price change=12 units
Quantity demand following price change12 units
Hence,Percentage change in quantity demanded0
Percentage change in price
Now,the original price was Rs 7 per unit and change in priceRe 1
Hence,percentage change in price0.143 approximately
Thus,Price elasticity of demand0
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