Question

Which concept lays emphasis on affordability and availability of products? Write any one demerit of this concept?​

Answer 1

Answer:

The marketing concept is the strategy that firms implement to satisfy customers’ needs, increase sales, maximize profit, and beat the competition. There are 5 marketing concepts that organizations adopt and execute. These are; (1) production concept, (2) product concept, (3) selling concept, (4) marketing concept, and (5) societal marketing concept

Explanation: