Which of the following are strategies for growth stage of product life cycle?
A. Enter new markets
B. Increase advertising and sales promotion
C. Reduce price of the product to attract sensitive customers
D. Abandon weaker product
Choose the correct answer from the option given below:
A (i), (ii) & (iv)
B. (i), (iii) & (iv)
C. Both (i) & (iii)
D. All of the above
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