Which of the following is not correct in respect of “marketing”?
(a) Understanding customer needs
(b) Communicating benefits of products
(c) Competing with similar products
(d) None of the above
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The correct option is d) none of the above
Explanation:
- When marketing a product it is necessary that the needs of the customer be kept in mind. Hence, option A is needed for marketing.
- Communicating about the benefits of a product helps to attract more customers and hence is an important aspect of marketing. So, option B is also needed for marketing.
- While marketing, one has to always compete with similar products to ensure that our products remains the apple of the eye and attract customers. Hence, option C is also needed for marketing.
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