Computer Science, asked by srikantsharma7, 6 months ago

Which one is the CLV multiplier formula?
Select one:
a. r/(1-i+r)
b. r/(1+i-r)
c. (1-i)/(1-r)
d. (1-i)/(1+r)

Answers

Answered by tseries12345678901
0

CLV = (m.r)/(1+d-r). Where m = customer margin (or profit contribution) per year; Where d = discount rate; And r = retention/loyalty rate

Therefore in this case we can consider option (b) r/(1+i-r)

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