Which strategy do modern companies (especially startups) choose to get their product seen?
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Explanation:
- Choose the digital media channel that seems to be the most popular at the time and focus on one channel
- Invest the majority of their money in traditional marketing channels like television, radio, magazines, etc.
- Bet on digital marketing and create stories that will help potential customers with their purchasing decision and be heard throughout the buyer’s journey
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The other is that no amount of marketing will make a cra p product gain a mass audience. “Nothing kills a bad company faster.
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