Who brought the technology of woodblock printing to Europe? Why was it not popular in Aristocratic circle? Who purchased the woodblock printing ?
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The technology of printing came to Europe through silk route. The traveler, Marco Polo introduced the woodblock printing.
The woodblock painting was introduced by Marco Polo in Italy after which it spread to other parts of Europe. It was not popular in aristocratic circles because it was cheap. They preferred luxury editions, handwritten on very expensive vellum.
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