Who developed the concept of Full cost pricing
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Explanation: In 1939, Hall and Hitch of the University of Oxford mounted a 'root-and-branch' attack on the notion of profit maximisation on the basis of answers to questionnaires of 38 entrepreneurs, 33 of whom were manufacturers, 3 retailers and 2 builders.
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Answer:
Explanation: In 1939, Hall and Hitch of the University of Oxford mounted a 'root-and-branch' attack on the notion of profit maximisation on the basis of answers to questionnaires of 38 entrepreneurs, 33 of whom were manufacturers, 3 retailers and 2 builders
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