Who is the final customer?
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A final consumer may be either a person or entity that uses or consumes something or an advertising strategy. When it refers to somebody, they consume something. They do not buy it and then sell it on or give it to someone. We call that consumer the ultimate consumer
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A person who buys and uses a product or service: We have kept our prices the same, so our increased production costs have not been passed on to the end consumer.
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