Why are odd point scales such as 5 or 7 preferred when using likert scales? Are even-numbered scales possible?
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Answer:
A Likert scale is a rating scale that's often used when surveying your customers regarding their experiences with your brand.
Step-by-step explanation:
The 5 and 7 point Likert scale allows customers to provide more accurate responses while not providing much choices, it also deals with polar opposites. Therefore it alows people to answer neutrally. An even number is possible but it does not allow for neutral answers from the customers.
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