Question

Why big brands make head towards for franchising? Explain with an example.

Answer 1

Answer:

Explanation:

. The big corporate houses that have opted for a franchise route consider franchising as an easy mode of expansion as per the requirement and commitment level of the franchisor and the franchisees.  2. It is a powerful and ideal way to expand business, for a company which does not have any capital, manpower or time to build the network of company-owned outlets. Example – Dabur is one of the big established brand that has taken up franchising for expansion.Read more on Sarthaks.com - https://www.sarthaks.com/117845/why-big-brands-make-head-towards-for-franchising-explain-with-an-example