Sociology, asked by warriorking1999, 4 months ago

Why brand awareness is important in consumer behavior?


warriorking1999: Brand awareness is essential in buying decision-making as it is important that consumers recall the brand in the context of a given specific product category, awareness increasing the probability that the brand will be a member of the consideration set.

Answers

Answered by jithendranathAM
1

Explanation:

Brand awareness is important because it is the very first step in the marketing funnel, and a crucial foundation to eventually acquire customers. Brand awareness refers to people's ability to recall and recognize your business. ... To start, brand awareness helps keep your brand top-of-mind with your audience.

Answered by BrainlyBAKA
1

Brand awareness is essential in buying decision-making as it is important that consumers recall the brand in the context of a given specific product category, awareness increasing the probability that the brand will be a member of the consideration set.

HOPE IT HELPS

PLEASE MARK ME BRAINLIEST ☺️

Similar questions