Why did consumer movement in india arose as a social force?
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the consumer movements were started by a few people who suffered on account of continuous exploitation by the traders. such movements brought pressure on the government and alerted it to formulate new acts to safeguard the interest of the consumers. in the last 5 decades more 30 act has been implemented .
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HI
⚫️The consumer movement originated as a 'social force' to protect and promote the interests of consumers against unethical and unfair trade practices.
⚫️Rampant food shortages, hoarding, black marketing, adulteration of food and edible oil gave birth to the consumer movement in an organised form in the 1960s.
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