English, asked by rishabha080, 11 months ago

why do the marketing, hr management , and it function need to be closely a coordinated in service organization?

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Answered by Anonymous

Answer:

HR departments must believe in the power of marketing and the Marketing department has to understand that a brand needs satisfied employees in order to thrive. ... Likewise, HR isn't able to attract the top talent if Marketing fails to develop great content and promote the brand purpose.

Answered by 007692

Answer:In the classic service management literature, the assumption was that firms should retain this function in-house because front-line employees are the marketing face to the customer and because there is need for close coordination between sales and marketing, operations, and human resource management.

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