why do we need to identify different characteristics of social group?
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ᴛʜᴇ ᴋᴇʏ ᴛᴏ ᴛʜᴇ ɴᴀᴛᴜʀᴇ ᴏғ ʜᴜᴍᴀɴ ɢʀᴏᴜᴘɪɴɢ ɪs ᴛʜᴇ ɴᴏᴛɪᴏɴ ᴏғ ᴀssᴏᴄɪᴀᴛɪᴏɴ. ɢʀᴏᴜᴘs ᴀʀᴇ ᴄʀᴇᴀᴛᴇᴅ ᴀɴᴅ ᴍᴀɪɴᴛᴀɪɴᴇᴅ ʙᴇᴄᴀᴜsᴇ ᴛʜᴇʏ ᴇɴᴀʙʟᴇ ɪɴᴅɪᴠɪᴅᴜᴀʟ ᴍᴇᴍʙᴇʀs ᴛᴏ ᴀᴛᴛᴀɪɴ ᴄᴇʀᴛᴀɪɴ ɢᴏᴀʟs ᴏʀ ɪɴᴛᴇʀᴇsᴛs ᴡʜɪᴄʜ ᴛʜᴇʏ ʜᴏʟᴅ ɪɴ ᴄᴏᴍᴍᴏɴ. ᴏᴜʀ sᴏᴄɪᴀʟ ʙᴇʜᴀᴠɪᴏᴜʀ ᴀɴᴅ ᴘᴇʀsᴏɴᴀʟɪᴛɪᴇs ᴀʀᴇ sʜᴀᴘᴇᴅ ʙʏ ᴛʜᴇ ɢʀᴏᴜᴘs ᴛᴏ ᴡʜɪᴄʜ ᴡᴇ ʙᴇʟᴏɴɢ.
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The key to the nature of human grouping is the notion of association. Groups are created and maintained because they enable individual members to attain certain goals or interests which they hold in common. Our social behaviour and personalities are shaped by the groups to which we belong.
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