Why do you prefer primary data to the secondary data
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Primary data is very reliable because it is usually objective and collected directly from the original source. It also gives up-to-date information about a research topic compared to secondary data. Secondary day, on the other hand, is not expensive making it easy for people to conduct secondary research.
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Secondary research is worthwhile because it is generally more cost-effective than primary research and it provides a foundation for any project. Evaluating the current landscape of available information before moving on to primary research methods can save time and money that may be better spent elsewhere.
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