Why do you think the European traders came to the Sub-continent?
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European trading companies were attracted to India because of a number of reasons: ... → The European trading companies purchased goods at cheaper and sold them in Europe at the higher prices. → The fine qualities of cotton and silk produced in India had a big market in Europe.
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Between the middle of the 16th century and the middle of the 18th century India's overseas trade steadily expanded. ... The arrival of the Portuguese in India was followed by the advent of other European communities and soon India's coastal and maritime trade was monopolized by the Europeans.
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