Why hard skill and soft skill are required in marketing in selling?
Answers
Answer:
un like hard selling skills which is relatively easy to teach and measure ,soft skill is fuzzy
Answer:
like hard selling skills, which are relatively easy to teach and measure, soft skills are "fuzzy." They include a salesperson's ability to relate and communicate with others, emotional intelligence, level of charisma and confidence, and more. Because selling is so people-centric, soft skills are critical.
Explanation:
- What skills does the modern sales professional need?…That's a great question.…Let's start by addressing the modern part of that question.…Today, selling is different.…In the last 15 years, the economy, customers, and technology…have changed the game.…Products and services have been commodified.…And if that weren't enough,…there's more competition than ever…and customers' expectations are higher than ever.…So in times of extreme marketplace shifts,…hyper-competition, and consumer fickleness,…what are the full range of sales skills…you need to succeed?…Well, they fall into two categories.…
Hard skills.…These are the technical and formal skills…that you likely learned in sales training.…Things like product knowledge, CRM software management,…goal setting, and industry-specific skills.…And soft skills, the relationship building skills,…the skills that encourage your prospects and customers…to know you, like you, and trust you.…While the line between the two can get blurry,…they are distinct sets of skills…and you're gonna need both.…