Question

Why is it difficult to analyze the three components of an attitude separately

Answer 1

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The three components of an attitude are cognition, affect, and behavior. Because they are all related, it is difficult to discuss or analyze them separately. For example, a person may believe that they were unjustly passed over for promotion. This is a cognitive evaluation, but it occurs at the same time that the negative feeling, or affective attitude takes place. The final behavior of looking for a job occurs in conjunction with both the cognitive and affective attitudes.

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