With the help of an example, explain how cognitive dissonance leads to attitude change.
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According to cognitive dissonancetheory, there is a tendency for individuals to seek consistency among their cognitions (i.e., beliefs, opinions). When there is an inconsistency between attitudes or behaviors (dissonance), something must changeto eliminate the dissonance.
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According to cognitive dissonancetheory, there is a tendency for individuals to seek consistency among their cognitions (i.e., beliefs, opinions). When there is an inconsistency between attitudes or behaviors (dissonance), something must changeto eliminate the dissonance
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