Write a note on ‘setting agenda’.
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Agenda-setting is the creation of public awareness and concern of salient issues by the news media. As well, agenda-setting describes the way that media attempts to influence viewers, and establish a hierarchy of news prevalence.
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ʜᴇʏᴀ ᴍᴀᴛᴇ........
ᴀɢᴇɴᴅᴀ-sᴇᴛᴛɪɴɢ ɪs ᴛʜᴇ ᴄʀᴇᴀᴛɪᴏɴ ᴏғ ᴘᴜʙʟɪᴄ ᴀᴡᴀʀᴇɴᴇss ᴀɴᴅ ᴄᴏɴᴄᴇʀɴ ᴏғ sᴀʟɪᴇɴᴛ ɪssᴜᴇs ʙʏ ᴛʜᴇ ɴᴇᴡs ᴍᴇᴅɪᴀ. ᴀs ᴡᴇʟʟ, ᴀɢᴇɴᴅᴀ-sᴇᴛᴛɪɴɢ ᴅᴇsᴄʀɪʙᴇs ᴛʜᴇ ᴡᴀʏ ᴛʜᴀᴛ ᴍᴇᴅɪᴀ ᴀᴛᴛᴇᴍᴘᴛs ᴛᴏ ɪɴғʟᴜᴇɴᴄᴇ ᴠɪᴇᴡᴇʀs, ᴀɴᴅ ᴇsᴛᴀʙʟɪsʜ ᴀ ʜɪᴇʀᴀʀᴄʜʏ ᴏғ ɴᴇᴡs ᴘʀᴇᴠᴀʟᴇɴᴄᴇ.
ʜᴏᴘᴇ ᴛʜɪs ᴡɪʟʟ ʜᴇʟᴘ ʏᴏᴜ.....
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