write a report on the visit of a celebrity to a community of outsearch programme in the City
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As our elected representatives wrestle with how to structure America’s healthcare system, it’s worth reflecting on the fact that some of today’s most effective health and wellness efforts are taking place well outside any doctor’s office or hospital. I’m referring to community outreach programs that address basic problems such as an unhealthy diet, smoking, homelessness or the lack of basic health screenings—problems that can plant the seeds of illness long before someone is officially diagnosed with a chronic medical condition.
As an example of this community outreach, I’ll give you a snapshot of a recently concluded initiative carried out by my own organization, the Visiting Nurse Service of New York (VNSNY). Our effort, the Rockaway Wellness Partnership, involved a two-year intervention in the Rockaways section of New York City—an isolated, low-income neighborhood in the borough of Queens, located on a peninsula that was especially hard-hit by flooding from Superstorm Sandy in 2012. Funded by a New York State Superstorm Sandy block grant, we sent small teams of health coaches and community health workers who were familiar with the community to encourage residents to sign up for a targeted support program. Our workers set up tables in local pharmacies, supermarkets, libraries, food pantries and community events, meeting people in the neighborhood and coming to understand their particular problems and concerns.