Write a short note
a.Product
b. Branding
c. Packaging
d. Trademark
e. After sale service
Answers
the product
Definition: A product is an item offered for sale. A product can be a facility or an item. It can be in physical or virtual or cyber form. Each product is made at cost and sold at a price. The price at which the price can be charged depends on the market, quality, marketing and targeted sector. Each product has a useful life after which it requires replacement, and a life cycle after which it should be invented again. In FMCG Paralance, a brand can be relaunched, it can be re-launched to make it more relevant for Segment and Bar, often keeping the product almost identical.
Description: A product needs to be relevant: users should have immediate access. One product needs to be able to do this which is considered to be, and it is done with good quality.
Branding
The process involved in creating a unique name and image for the product in the mind of the consumer, primarily through advertising campaigns with a continuous topic. The purpose of branding is to establish a significant and differentiated presence in the market, which attracts and retains loyal customers.
Branding is also a way to build an important company property, which is a good reputation. Whether a company has no reputation, or less than a stellar reputation, branding can help change it. Branding can create a hope about company services or products, and can encourage the company to maintain or exceed that expectation to bring better products and services to the market.
Packaging
Processes like cleaning, drying, protection and materials like glass, metal, paper or paperboard, plastic) are employed to keep, handle, preserve and / or transport articles. The role of packaging is getting widespread and can be involved in attracting attention, helping in promotions, providing machine identification (barcode etc.), providing necessary or additional information, and assistance in using.
Practice a combination of many related accessories or services in the same offer. See also bundling.
Treadmark
A trademark is an identifiable sign, phrase, or symbol that reflects a specific product or service and legally separates it from all other products. A trademark specially works to identify a product or service with a specific company, and the ownership of that brand is owned by the brand. Trademark products are generally considered to be a form of property.
One of the main objectives of having a trademark produced is to save the product from using the source without the company's permission. Maximum countries have patent laws intended to protect against copyright infringement. International copyright regulation is very complex because no universally recognized patent office is present
After sales service
After sales service, customers are referred to after the sale. For example, after selling the bike, after the sales service, free bike maintenance may be included for several weeks.
An important part of non-price competition is often found in oligopoly after the sale service. One can be a way to encourage people to buy the product in the first place after the sales service; It can be used to justify high prices for good. It also affects the firm's long-term reputation and can
Influence future sales. However, it also imposes costs on firms