write about tata tea company in breif.
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Answers
Explanation:
The company is the largest manufacturer of Assam tea and Darjeeling tea and the second-largest manufacturer of Ceylon tea. Set up in 1964 as a joint venture with UK based James Finlay and Company to develop value-added tea, Tata Consumer Products Limited has now product and brand presence in 50 countries.
Answer:
Tata Tea Ltd. is one of India's leading tea companies and is the second largest supplier of branded tea in the world. Vertically integrated, Tata Tea produces 40 million kilograms on 18,000 hectares on about three dozen plantations in India and Sri Lanka. Branded tea accounts for 86 percent of sales, with the remainder coming from bulk tea, coffee, and investments. The subsidiary Tata Coffee has 8,000 hectares under production, producing more than 9,000 metric tons a year. Tata accommodates every budget with its brands sold in India, which include Tetley, Kanan Devan, Chakra Gold, Gemini, and Tata Tea (one of the country's top sellers). The company has the largest instant tea processing facility outside the United States, which produces exclusively for export from India. Two-thirds of sales came from the United Kingdom's Tetley Group, which Tata Tea acquired in 2000 in the largest takeover of a foreign company by an Indian one to date. Tetley then became the company's main brand for world markets with Tata doing business in 40 countries. Tata also has an instant tea plant in Florida, where its U.S. subsidiary is based. Since the mid-1980s, Tata Tea has been progressively shifting away from the risk-laden plantation business into the marketing of tea (and coffee) to the consumer. In 2005, the company began selling its tea estates to their workers