Business Studies, asked by rockysk94371, 1 year ago

Write short notes on Types of Buying motives

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Answered by ayushsharma98919211

3

BUYING MOTIVES MEANING AND DEFINITION A buying motive is the reason why the customer purchases the goods. So, motive refers to thought, urge, feeling, emotion and drive which make the buyer to react in the form of a decision. ... They buy the goods due to several motives such as economic, social, psychological, etc.

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