Yellow Journalism refers to
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Led by newspaper owners William Randolph Hearst and Joseph Pulitzer, journalism of the 1890s used melodrama, romance, and hyperbole to sell millions of newspapers--a style that became known as yellow journalism. ... From Cuba, Hearst's star reporters wrote stories designed to tug at the heartstrings of Americans.
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Yellow journalism is a type of journalism that presents little or no legitimate well-researched news and instead uses eye-catching headlines to sell more newspapers.
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