You are the Product manager for Amazon's desktop web homepage. Which of the following could be your best north star metric from an engagement perspective?
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To qualify as a “North Star,” a metric must do three things: lead to revenue, reflect customer value, and measure progress. If a metric hits those three points, and every department contributes to improving it, the company will grow sustainably, or so the theory goes.
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The answer to the given question is written below.
- It is mentioned in the given question that we are the Product Manager for Amazon's desktop web homepage.
- We are required to identify the best north star metric from an engagement perspective.
- Upon analysis, it can be concluded that the north star metric will be 'organic traffic'.
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