You had planned two advertising campaigns, one on youtube and one using google Adwords. You spent 10,000 rupees on youtube and 12,000 rupees on google Adwords. While the Adwords campaign provided 800 visitors to your website, the youtube campaign gave you only 650 visitors. Which campaign is more effective from the ROI perspective?
a.Youtube
b. Adwords
c.Both are providing similar ROI
d.Insufficient data
Answers
Answered by
2
It’s C !! 800/12000 is almost equal to 650/1000
Answered by
0
Answer: The answer is (C) Both are providing similar ROI.
Explanation: The answer is that both are the same because if you compare the money spent on the visitors then they both come to approximately the same outcome :
- Youtube -
Visitors - 650
Cost - 10,000
Cost ÷ Visitors = 10000 ÷ 650
= 15.3
2. Google Adwords -
Visitors - 800
Cost - 12,000
Cost ÷ Visitors = 12000 ÷ 800
= 15
∴ As we can see both give an outcome of 15 and 15.3 thus showing both of them give the same ROI.
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