Question

Your client noticed last month that his ad often showed up beside another advertiser's ad for the same search terms. how can you help your client understand how he is performing compared to other advertisers?

Answer 1

A great first step in personal development is to recognize and acknowledge the areas in which you need to improve. This can take place through personal reflection and introspection, an evaluation of your consultancy’s performance deficiencies, or through feedback from trusted colleagues or friends. You may find that daily journaling or taking regarding your professional interactions and their outcomes is helpful self-evaluation.