Your company would like to start exporting its product overseas to a new market in Europe. Based on prior projects and some of the secondary data you have available it's estimated that the new expansion could result in 5 million dollars in new sales. Based on historical data the failure rate for overseas expansions without conducting research is 30%, however you estimate that by conducting a thorough research product you can reduce the odds of failure down to 10%. Based on this knowledge what is the maximum amount of financial budget you would assign to the research project.
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