1.In advertising,____ can be seen as an attempt to influence someone into buying something by convincing them that they need or want it.
A. tagline
B. tha AIDA Principle
C. marketing
D. persuasion
2. What does the 'D' in AIDA stand for?____
A. Desire
B. Develop
C. Determine
D. Design
3. If an advertisement says: "we've all been there", what is the advertiser trying to do?
A. The advertiser is providing statistical evidence that this is a common problem.
B. The advertiser is using emotive language to make the reader feel bad.
C. The advertiser is trying to gain the reader's by relating them.
D. The advertiser is demonstrating an understanding of their market.
4. When a celebrity's name is tied to a specific product, this is called a/an ____.
A. Interest
B. sponsorship
C. Entitlement
D. Endorsement
5. Which one of the AIDA principles is used in the advertising technique of offering special prices to create a sense of urgency
A. Interest
B. Attention
C. Desire
D. Action
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Answer:
pever is most powerest thing in world
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