Question

16. Mr. Ajay after completing MBA from USA comes to India to start a new business under the
banner Ecom Creations Ltd. He launches a new product in e-learning for Senior Secondary
School students in Commerce stream, which already has an established market in UK and USA
but not in India. His business starts flourishing in India. Now more Indian companies entered
into the market with other subjects also.
Identify and quote the lines from above para which highlight the significance of understandin
business environment.
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Answer 1

Answer:

Ajay after completing MBA from USA comes to India to start a new business under the banner Ecom Creations Ltd. He launches a new product in gleaming for Senior Secondary School students in Commerce stream, which already has an established market in UK and USA but not in India. His business starts flourishing in India.

Answer 2

Ans:-

(i) it helps in assisting in planning and policy formulation

(i) it helps the firm to identify opportunities and gets the first mover advantage.

(iv) it helps the firm to identify threats and early warning signals.