Question

34. Positioning is a choice of which of the following?
(A) Retailer choice & store layout
(B) The target market & marketing assets
(C) The target market & differential advantage
(D) Price and quality​

Answer 1

Answer:

(d)Price and Quality..

Answer 2

Positioning basically is a choice of retailers and store layouts.

Explanation:

• Positioning comprises of mainly three tasks:

1. Identifying possible advantages upon which to build a position.
2. Choose the right competitive advantages.
3. Select the overall positioning strategy.

• Positioning basically is a choice of retailers and store layouts. It helps to build a different perspective on the customer's mind for the brank or product.
• Its main task is the ability to influence consumers' perceptions concerning a brand or product relative to that of the competitors.
• Hence, option (A) is the correct answer.