A company is suffering sales setbacks because a competitor has launched an identical product in the market. The company decides to improve its product design by adding additional features that would differentiate its offerings from those of the competitors. In this example, the focus of change is ________.
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A company is suffering sales setbacks because a competitor has launched an identical product in the market. The company decides to improve its product design by adding additional features that would differentiate its offerings from those of the competitors. In this example, the focus of change is Technology.
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