Advertising and sales promotion activities are important for business growth. Comment.
Answers
look up all of the renowned firms eg:kalyan silks,joyalukas,LULU
all of these companies have got more customers through advertising
advertising helps in wider reaches
even sales promotion helps more a lot giving out sales in goods and services would attract a lot of customers as well as it helps to increase their goodwill
Answer:
Advertising is the paid promotion that uses strategy and messaging about the benefits of a product or service to influence a target audience’s attitudes and/or behaviors. Between online, television, radio, and print platforms, the average American sees hundreds, even thousands of advertisements daily.
Although many consumers find them annoying, advertisements play a prominent role in shaping opinions about everything from products to politics. A Forbes article (2012) stated: “Advertising plays the same role in your media diet that vegetables play in your regular diet; most of us would prefer to skip that course and go straight to dessert. But, just like veggies, advertising plays an important role in sustaining a body; in this case, a diverse body of content”