Question

an order qualifier is?

Answer 1

Answer:

An order qualifier is a characteristic of a product or service that is required in order for the product/service to even be considered by a customer. An order winner is a characteristic that will win the bid or customer's purchase. Therefore, firms must provide the qualifiers in order to get into or stay in a market.

Answer 2

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An order qualifier is a set of screening criteria that permits a firm's products to be considered as possible candidates for purchase.