Approaches and factors affecting media selection slideshare
Answers
There are several methods to help them learning in the class such as.. 1.Motivation .Evaluation
2.Application .Information
3.Orientation
Selecting Instructional Media.A second decision you much make is which instructional medium or mediator use. There are six types of Instructional methods that we learning chapter There are multimedia, video, graphics, audio, text, and real objects and models. instructional methods, we have Picture compiled the advantages of the various media into a checklist, that . The third decision you must make is which specific instructional materials to use. Locating and
1. Determine selecting instructional materials involve the following steps: needs.
2. Check a variety of sources such as a computer database. Instructional materials publish catalogs listing materials you can buy and, in some cases, rent. To talk with vendors and other teachers to find out what is available.
3. Obtain and Try the Compare preview the materials out any competing materials. with students. materials. Keep Make your accurate selection. records. If the content of the instructional materials you fine doesn’t match the objectives of your instructional plan, you have two alternatives:
1 modify the materials so they do meet your objectives, or
2 create new instructional
Explanation:
Choosing the correct medium for advertising is crucial for the success of advertising campaign. Currently an organization has to put thoughtful efforts in choosing medium for advertising when customer is well aware about everything, competition is aggressive and so many new option are open. There are many traditional and modern media options available e.g. Print media, TV advertisement, Digital media, social media etc. Therefore in order to select correct medium for advertising, one should consider following factors in mind:
- Objective of advertising: Whether you want to inform, collaborate or pursued. Some media is useful to inform then others, while some is useful to persuade. Hence , first of objective which organization want to achieve with advertising.
- Cost: How much cost is involved in each medium and how much budget does the organization have.
- Coverage that any medium offers: Higher coverage or circulation of any medium is another key factor while deciding medium for advertising.
- Buyer’s Preferences: The preferences of the audience you like to reach is another major criteria while selecting an advertising medium.
- Nature of Product: Not all the media is useful to advertise all products, therefore it is recommended to analyze the nature of product.
- Analyze competitor selection of media: It is suggested to analyze the industry and competitors actions and the results which they ripped. This helps to make a wise decision.
Therefore while choosing any medium for advertising; it would be helpful if we consider all the above factors.