Question

Article on influence on advertisement

Answer 1

$\bf\underline{ARTICLE}$

$\bf\underline{Influence \:of \:Advertisements}$

$\bf {- Neer \:Tanwar}$

Advertisements have become a big business in marketing industry. Advertisements of various products are being promoted by number of famous personalities on television for better branding of the product.

Out of the scope of promoting product, advertisements have positive as well as negative influence on our society.

Advertisements make us able to take purchasing decision for any product and somehow giving us knowledge of the related products and market prices. Also there are several advertisements conveying a moral message among people like Swachh Bharat Abhiyan, Beti Bachao - Beti Padhao and many other advertisements for social welfare.

On the other hand, advertisements have many negative impacts also. Firstly, there are many ads promoting substandard products and products of low quality with an unrealistic screening on television. Ads having intimacy and pornographical screening on T.V. are totally offensive and are not good for children.

There are some stunting scenes in ads, which are in reality being done by professional stuntmen but some people try to imitate such dangerous stunts which are very injurious for them.

Advertising industries should be aware that their ads for a particular product are not just grabbing public attention besides influencing the society in many ways. There must be some restrictions and charges on ads so as to decrease their amount. Parents should also teach their children to differentiate between the reel and real life. Movies and any kind of T.V. program should be watched on D.V.R., by doing so ads will be skipped.

Applying some of these steps we can brush aside the negative influence of advertisements.