As an entrepreneur, what do you think will be a potential business that
could address the need? Who will be your target market?
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To test this hypothesis we have concentrated on the definition of potential entrepreneurs: undergraduate students who think they might be entrepreneurs in the future but have not yet owned and managed a business.
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As an entrepreneur, we think potential business that could address the need should be:-
- Scalable- A scalable business will allow you to grow your business at an exponential rate.
- Solves an issue in an Intuitive way and People Like it- Your products should be beneficial to people and it must resolve the issues of people.
- Must have the capability to create a new market- A potential business is that which has an existing market or it must have capabilities to establish a new market.
- Sustainable- A potential business should be sustainable which means you must have a Multi-Year Plan.
- Profitable- Of course, a potential business idea is always profitable.
- Innovative- Your idea should be innovative and unique such that people like it.
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