Bneily explain layout for a Retail store format, highlighting the good points and
bottlenecks. if any.
(10 Marks)
Answers
Explanation:
Explanation:
Store Layout Design: 9 Tips for Arranging Your Retail Shop
Use the right floor plan. ...
Be aware of where you “lead” shoppers. ...
Ensure that your product quantities are appropriate. ...
Have enough space between products and fixtures. ...
Freshen up your displays regularly. ...
Find ways to appeal to multiple senses. ...
Don't forget to cross-merchandise. ...
Make sure your employees are on point.
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Answer:
Store Layout Design: 9 Tips for Arranging Your Retail Shop
Use the right floor plan. ...
Be aware of where you “lead” shoppers. ...
Ensure that your product quantities are appropriate. ...
Have enough space between products and fixtures. ...
Freshen up your displays regularly. ...
Find ways to appeal to multiple senses. ...
Don't forget to cross-merchandise. ...
Make sure your employees are on point
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Answer:
Retail store-
a store that is usually owned and operated by a retailer but can also be owned and operated by a manufacturer or someone other than a retailer and sells merchandise primarily to end users.
Retail Store Layout Steps-
- Aim for the First Floor
- Determine Customer Flow
- Stay away from the Transition Zone.
- Clockwork Navigation Design
- Narrow Aisles Must Be Removed
Explanation:
Retail Store Layout Steps-
Aim for the First Floor
Although the first step in maximising your profitable retail space is unavoidable, understanding the principle and knowledge behind customer behaviour is critical for understanding your overall design strategy.
Determine Customer Flow
Identifying your customer flow is the next step in maximising your space for profitability. Video recording and heat mapping analysis are the most effective methods for understanding your current customer flow and identifying areas of opportunity.
Stay away from the Transition Zone.
Return your attention to the entrance once you've determined how your customers navigate your entire retail space. The transition zone area, also known as the "decompression zone" by Underhill, is the space just beyond a retail store's entrance. The average customer requires this transition space to become acquainted with the new environment.
Clockwork Navigation Design
The next step moves beyond the transition zone and focuses on how to capitalise on a customer's proclivity to navigate the retail environment. Most retailers make their first impression just outside the transition zone. Customers consistently turn right upon entering the store and continue to navigate it counterclockwise.
Narrow Aisles Must Be Removed
Finally, follow your customer flow counterclockwise through the transition zone and around the retail space. Look for narrow aisles or bottlenecks around fixtures and displays.
Hence, this is how a retails store layout will be made.
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